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10 Reasons To Attend World Travel Market

by LaurettaCWright
10 reasons to attend World Travel Market

It's the biggest travel event of the year – and takes place every November at ExCel in London. Here's the low-down on the event that's on everyone's lips…and 10 reasons why you should think about going if you report, blog or vlog about travel…

This year, for the first time, WTM London will be a three-day event, taking place on Monday 7th, Tuesday 8th and Wednesday 9th November, with extended opening hours from 10am to 7pm.

This means that even more business than last year (a record £2.5billion) will be conducted.


WTM London 2016 includes an array of new features, including the new 300-seater amphitheatre – the Inspire Theatre – added to the exhibitor floor in the North Hall of ExCeL, while the International Press Centre will now be located on the exhibition floor in the South Hall, facilitating improved contact between the media and exhibitors.


More than 80 conference seminars will take place throughout the three days, covering all key sectors, including aviation, hotels, sports, tourism, responsible tourism, blogging, social media, and travel technology.


More than 18,000 attendees are expected at the conference sessions, including 9,000 unique delegates, and more than 38 travel industry sectors represented at WTM London. Don’t miss out on the WTM Presents Keynotes, with tourism expert Doug Lansky and futurist Brain Solis.

Discover the latest worldwide travel and tourism industry data, statistics, and trends from the leading research organisations Euromonitor International, Mintel, and Nielsen. Mintel’s session will cover the impact and opportunities of Brexit on the UK travel market.


On Monday, the event kicks off with the WTM Speed Networking on the Global Stage, bringing 1,400 exhibitors and more than 200 business senior buyers together over one session. It will help to broker connections and business opportunities between buyers and exhibitors before the exhibition floor opens.


10 reasons why you should attend WTMThe two pillars of the WTM London 2016, World Responsible Tourism Day and the prestigious UNWTO & WTM MINISTERS’ SUMMIT will both celebrate their tenth editions this year.

WRTD will take place on the new day of Tuesday 8th November, putting the industry’s sustainability at the heart of the event. The UNWTO & WTM Ministers’ Summit will take place on Wednesday 9th November, and will focus on many tourism issues, including safety and security challenges.


The Travel Tech Show at WTM is the UK’s largest travel technology event, and the fastest growing region at WTM London. The show brings together the latest products and services in technology to the global travel industry.

This year, the event has already confirmed high-profile names from the technology and travel industry, including Pegasus Solutions, DerbySoft, and Open Destinations. In 2015, more than 55,000 meetings took place in the Travel Tech Show at WTM London.


WTM London’s parent company, Reed Exhibitions, has signed a global agreement with hotel booking website HotelMap to give delegates attending any of its travel events access to state-of-the-art hotel booking. The deal starts with bookings for WTM London.


10 reasons you should attend WTMA taste of the ILTM – International Luxury Travel Market – a portfolio of global, regional and specialist luxury travel events returns for the fifth year across the Monday and Tuesday, connecting international luxury suppliers with key luxury buyers.

On the Wednesday, the WTM Wellness Lounge will maximise connection opportunities between wellness exhibitors and wellness buyers, to facilitate business deals in the comfort of the dedicated lounge.

Designed as the hub for spa and wellness travel professionals, the lounge highlights the growing representation and importance of the Wellness Tourism sector at WTM.


WTM London will conclude with the popular WTM Festivals. A number of exhibitors will host parties showcasing their culture, music and cuisine.

The festivals give everyone the opportunity to socialise after the traditional working hours in a fun and vibrant atmosphere. Don’t Miss Out!


Finally, you can take advantage of a range of discounts on getting to WTM – here are just a few…

  • Eurostar – Save up to 15% on train fares to London St Pancras
  • Europcar – Save up to 20% off car and van hire
  • Airportr – Save 10% off on-demand luggage delivery to/from London's airports
  • Emirates Air Line – Enjoy the view at a fantastic price
  • Thames Clipper – Glide or fly to WTM
  • Encore – Discounted theatre tickets
  • Big Bus – Open-top sightseeing bus tours
  • Cellhire – Stay connected at WTM with Cellhire’s fantastic offers


Kara 6th November 2016 - 8:07 am

This will be my first one – I am very excited and slightlly nervous about attending though

MELANIE EDJOURIAN 5th November 2016 - 1:27 pm

You must have had a great time at this event it sounds like it must have been very interesting 😉

Fashion and Style Police 4th November 2016 - 9:22 pm

This sounds like a fab event. I bet you had a great time.

Anosa 4th November 2016 - 4:39 am

What a shame that it’s happening during the week and I can’t attend but sounds like a must for all of us travel bloggers

admin 4th November 2016 - 9:23 pm

It is – keep your diary free next year!

five little doves 3rd November 2016 - 6:31 pm

This looks fab! It’s a shame we are up north but for anyone nearer, what a great event!

Sharon 3rd November 2016 - 9:46 am

I didn’t know about this event and found your post so useful. I can’t make it this year but will definitely make some plans for next year. It’s good to see sustainable tourism taking such a central role.
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admin 3rd November 2016 - 6:48 pm

Yes it’s good they have sustainable tourism in the agenda.

clairejustine 3rd November 2016 - 7:02 am

Sounds like an interesting event. I never go anywhere like this, I would love to live nearer to London as I miss out so some great events.

Dean of Little Steps 2nd November 2016 - 10:04 pm

Interesting! Now if only we lived near London. I keep missing lovely events since I live all the way down in Cornwall.

admin 3rd November 2016 - 6:56 am

You’ll have to make some friends near london to stay with them ?


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